Why Bulls*** Kills Your Message

March 1, 2010

“This is the best post of the month!”
So what?
It’s the only post I’ve written all month.  Yes, it’s a statement of fact, but it’s also BS and worse… everyone knows it.  You don’t have to be a student of marketing or advertising to smell the BS lines.
But what’s the big deal about BS lines?  [...]

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Direct Email Marketing Tips

February 23, 2010

This video was originally for my health marketing site, but I thought I’d share it here as well since Email marketing is such an important topic.
You’ll learn

How to build an email list
Why You Can’t Trust the Search Engines to Keep delivering free traffic
Exactly how much an email list can be worth to your health marketing [...]

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What I Learned About Business From Getting Fat

January 29, 2010

This is a little funny, a bit embarrassing, and has a great lesson about running a business website.
It started back in August when I moved into my current house… actually, it started a few months before that.
A year ago, I moved from a condo in Northern Virginia, back in with my parents while I was [...]

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Get It Done Right, Hire John Wayne…

January 8, 2010

“Hey, pilgrim!  You forgot your pop-gun!” John Wayne in The Man Who Shot Liberty Valance.
I’m a sucker for old Westerns, especially when John Ford and John Wayne teamed up.  Throw in Jimmy Steward and you can settle the west in 2 hours and 4 minutes…
But there’s something that always bothers me about western movies…
The bad [...]

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How to boost your productivity

November 30, 2009

I was listening to a talk by Rich Schefren the other day and something he said hit me right between the eyes.  I don’t remember the exact quote, but basically he said the most successful and wealthy people don’t put the most focus on imagination, intelligence or knowledge.  They put most of their emphasis on [...]

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